When it comes to the communications/ creative/ design/ marketing/ advertising/ business/ poetry/ writing field, which I consider myself to be a patron of, it’s easy to become bombarded by information. In fact, everyday is a struggle to survive in a sea of too-much-information-that-I-probably-should-absorb. Entire sections of bookstores are dedicated to these topics, not to mention trade journals and literary reviews.
If you’re like me, and you’re passionate about both design and business, it’s safe to say your life is filled with a lot of anxiety about what to focus on next and how to achieve your next goal. And don’t forget about the overpopulating collection of The New Yorker and Advertising Age that is rapidly morphing into another side table in the home office.
Luckily for my creative-side of the brain, my business-side of the brain is extremely organized. I bookmark all websites of interest into detailed subject folders, which contain everything from Pew Internet research documents to websites from artists like, Tim Biskup and Shag. My personal twitter account provides daily message updates from bloggers such as Seth Godwin, ensuring I never miss an entry of his business advice.
As you may or may not imagine, the organizing itself can consume your life. The need to absorb the knowledge is as overwhelming a task as ensuring you know where to locate the information when you’re ready to sit down and be inspired.
Today’s blog entry from Seth Godwin entitled, “The first rule of doing work that matters,” actually caught my attention enough to visit his blog for the first time in about a month. No offense Mr. Godwin, but you’re a wealth of intelligence and almost write too often! Luckily, I can look back into my twitter direct messages to find all of the blogs I have yet to read.
Nevertheless, I opened up today’s entry and the first two sentences nearly jumped out at me like a state trooper gripping a radar detector. He wrote,
"Go to work on a regular basis.
Art is hard. Selling is hard. Writing is hard. Making a difference is hard.”
It was just the right dosage of inspiration and the right message to say, “get back to work, continue working hard, and stop complaining.”
I consider myself to be a patron of many industries. Thankfully, I know that when I am ready for enlightenment and ready to accept inspiration with open arms and without giving myself a panic attack—it is out there and in subject folders that are in alphabetical and chronological order.